Design and Design Book of the Year
Dry have some work showcased in the Design and Design Book of the Year: a non-profit editorial project made by designers to promote the worldwide community of designers.
Get yours here »
Posted by DRY on Friday, April 24, 2009
Bob’s Your Uncle
Keeps your eyes peeled for these limited edition posters (only 50 produced) for Bob Eight Pop – promotional pieces sent to a select few, screen printed on heavy Dutch Greyboard in über glossy cyan, magenta and black in a specially developed process.
Posted by DRY on Friday, February 20, 2009
Fat Face Packaging
Dry have been asked to review and refresh all the Fat Face product labelling, taking a holistic look at all current labelling for mainline and sub-brand ranges. The results should be in-store for Autumn/Winter 2009.
Posted by DRY on Wednesday, December 10, 2008
Bob Eight Pop
Dry’s new site for Bob Eight Pop (aka BEP screen printing) is online – at the moment it’s a simple single page site… but we’re developing a more comprehensive version in 2009.
Bob Eight Pop are a hand bench screen printers based in London, with over 25 years of experience printing the unusual on to the unusual.
Posted by DRY on Friday, November 21, 2008
Topshop Denim
Topshop has a new denim enviroment in its London Oxford Circus flagship store. Dry created concepts and worked with the Topshop fitters on the relaunch of its Moto denim brand and a new premium denim space.
Posted by DRY on Thursday, October 9, 2008
Dry in .net Magazine
Dry is in the Gallery section of the October 2008 issue (181) of .net magazine with The Brown Corporation website. This section of the magazine is for “inspirational designs from around the web”.
Posted by DRY on Monday, September 22, 2008
Best Seller
The infamous Firetrap gnome called ‘Deadly’ – created by Dry to represent the twisted personality of the brand – has just become their best selling accessory… ever!
For the first time since 2004 you can purchase him from a Firetrap store.
Posted by DRY on Wednesday, August 27, 2008
Bensherman.com
Dry’s Autumn/Winter 2008 update to the Ben Sherman site is now live.
Posted by DRY on Thursday, August 14, 2008
TOPSHOP DENIM SPACE
Topshop approached Dry with an open brief to create the 3D Denim space for Oxford Circus London and roll out in NYC.
Topshop.com
Posted by DRY on Tuesday, July 22, 2008
Teen Shalt Not Kill Teen
New site next week.
“Ben Kinsella was murdered outside my apartment in North London last Sunday. I set up T.S.N.K.T last year because I felt I had to do and say something about the London teen killings. I’ve had emails from teens supporting the message and asking how they could get involved.”
Please visit Teenshaltnotkillteen.com soon.
Mandy Mayes
Creative Director at Dry
Posted by DRY on Friday, July 4, 2008
Introducing the amazing Shit Box
By who else but The Brown Corporation (a solid company). Dry have been working hard (and having fun!) on the identity and website for Shit Box – a lightweight portable cardboard toilet, made specifically for outdoor use.
The Brown Corporation
Find Shit Box on Facebook
Posted by DRY on Monday, June 9, 2008
KAI Z FENG SHOOTS FOR DRY
A Firetrap revolution is being heralded, and the Autumn/Winter 2008 campaign reflects the new ethos of the brand. Shot by Kai Z Feng, the campaign launches in the August issue of Sportswear.
Posted by DRY on Tuesday, May 13, 2008
Urban Retreat Wins at the CEW Awards
Urban Retreat – with packaging and design by Dry – wins ‘Best New Brand’ and ‘Best New Make Up Product’ in the highly prestigeous CEW awards. The CEW Beauty Awards are the Beauty Industry’s highest accolade and are voted on by the 600 members of CEW (UK), who are industry professionals & experts in the field of beauty.
Posted by DRY on Tuesday, April 22, 2008
Bensherman.com
Dry’s Spring/Summer 2008 update to the Ben Sherman site is now live.
Posted by DRY on Tuesday, February 19, 2008
4Talent
The Channel 4, 4Talent poster campaign launched this week to raise awareness for this resource and access point to all of the Channel’s training and development schemes.
Dry had two neon signs made and photographed by John Ross.
The posters will be distributed through Don’t Panic packs across the UK.
Posted by DRY on Monday, January 14, 2008
FACES OF SOUTHWARK
Dry has just revamped Southwark Council’s annual photographic competition, Faces of Southwark Photographic Competition 2008. The winners will be displayed at the renowned Dulwich Picture Gallery.
Posted by DRY on Wednesday, December 12, 2007
DESIGN FRIENDSHIP
Dry friends Design Friendship have launched their lovely new site.
Posted by DRY on Friday, November 30, 2007
DUFFER IN TOKYO
The Duffer of St George has two new stores in Tokyo complete with print collateral designed by Dry.
Posted by DRY on Thursday, October 25, 2007
U.R. BEAUTIFUL
As George Hammer proceeds towards world beauty domination he asked Dry to create branding for U.R. Beautiful – a fully functional spa at High Street prices. U.R. Beautiful is an offshoot of the renowned Urban Retreat Spa at Harrods.
Posted by DRY on Monday, October 15, 2007
TOKYO TRIP
Dry have just got back from a research trip to Tokyo.
Posted by DRY on Wednesday, October 10, 2007
WONDERLAND
Callam Warrington, ex-Style Director at Vidal Sasoon, has launched his new salon concept Wonderland – identity designed by Dry.
Posted by DRY on Monday, October 1, 2007
DRY WINS NEWHAM
It’s taken nearly a year, several very thick documents and a cool creative solution… Dry have had their tender accepted by the London Borough of Newham for the provisions of design and creative for print services. Newham is at the centre of Londons 2012 Olympic games along with major regeneration schemes.
Posted by DRY on Wednesday, September 12, 2007
Firetrap.com
Dry’s Autumn/Winter 2007 update to the Firetrap site is now live.
Posted by DRY on Saturday, September 1, 2007
Bensherman.com
Dry’s Autumn/Winter 2007 update to the Ben Sherman site is now live.
Posted by DRY on Friday, August 31, 2007
DRY’S FIRST EVER CINEMA COMMERCIAL – THE DEADLY PERIL
Dry has written, art directed and produced its first ever commercial for cinema in collaboration with director Matthias Hoene. The Firetrap advert will be launched in cinemas across the UK and Italy in early September. Check it out on YouTube…
Posted by DRY on Wednesday, August 29, 2007
URBAN RETREAT AT HARRODS
A ‘masstige’ product line of 120 pieces to be sold exclusively in Boots and launched this Autumn. Products are inspired by British Beauty Experts, the Crème de la Crème of the Beauty industry. Dry were in with the UR team from the start, planning the components and design direction for each range… and we think it wouldn’t look out-of-place on the shelves of Space NK.
Posted by DRY on Tuesday, August 28, 2007
Deadly the Gnome on Flickr
Deadly the Gnome has a new home on Flickr
Posted by DRY on Monday, July 30, 2007
FAT FACE DENIM PACKAGING 2007
New Fat Face denim packaging, designed by Dry, will be in all stores in early September. The packaging was produced with serious amounts of foil, battered metal, heavy recycled board, and a clear communication reflecting the brand’s ‘Life is out there’ personality.
Posted by DRY on Saturday, June 30, 2007
HABITAT STORE LAUNCH
On March 17 and 18, the DRY events team launched the new Habitat store in Cambridge, to much applause and store targets met easily.
We brought the sea to dry land and celebrated the theme of Midnight Ocean with a string quartet, organic food giveaways, and Far From Kansas sung their hearts out for all.
This is Habitats biggest UK store, and the second successful new store launch
concept DRY has done.
Posted by DRY on Monday, March 19, 2007
FIRETRAP.COM
Dry’s Spring/Summer 2007 update to the Firetrap site is now live.
Posted by DRY on Thursday, February 15, 2007
Hat Trick of Wins
We have had a hat trick of wins in the last month, securing accounts with Habitat, Duffer of St George, and Urban Retreat.
The Habitat job will focus on new store launch concepts, starting with the Finchley Road store in February. With Duffer of St George, we are producing a Brand bible for Duffer’s expansion into the Japanese market. For Urban Retreat at Harrods, we are creating packaging concepts for an exclusive product range for Boots stores.
Posted by DRY on Monday, January 22, 2007
HIGHBURY COLLEGE
The new Highbury College website, designed by Dry, has gone live: http://www.highbury.ac.uk/.
One of the most dynamic colleges in the South East, Highbury College has extensive redevelopment plans for the coming years that will provide some of the most modern learning facilities in Europe.
Posted by DRY on Monday, September 18, 2006
FIRETRAP.COM
Dry’s Autumn/Winter 2006 update to the Firetrap site is now live.
Too The Manor Bourne…
Posted by DRY on Tuesday, August 15, 2006
Dry collects Jacqui Marsh
Retail specialist extraordinaire: Jacqui’s credentials are second to none with projects for fashion retailers; Diesel, Oasis, Hugo Boss and Coast. In her previous life Miss Marsh was a retail consultant for award winning retail designers Elemental.
Posted by DRY on Monday, July 10, 2006
DRY WINS CHANNEL 4 PITCH
We’ve just won a three way pitch for the design of a new web portal bringing together all Channel 4’s talent development schemes and initiatives. The rebranding and repositioning of 4Talent will also incorporate Channel 4’s Ideasfactory, the Channel’s current creative industries new talent website.
Posted by DRY on Monday, June 12, 2006
FATFACE.COM
The new Fat Face website, designed by Dry, has gone live:
http://www.fatface.com/.
Posted by DRY on Friday, April 28, 2006
Best point-of-sale material
Firetrap point-of-sale material, designed by Dry, was recently ranked number 1 in Drapers Female Indicator. Drapers spoke to 50 independents about their women’s jeanswear business for the week ending February 25. When asked “Which jeans brand offers the best point-of-sale material?”, Firetrap was top.
Posted by DRY on Saturday, March 11, 2006
FIRETRAP.COM
Dry’s Spring/Summer 2006 update to the Firetrap site is now live.
It’s a twisted summer of lust…
Posted by DRY on Monday, February 27, 2006
Embryo Boy
Illustrator Jody Barton has a new 48 page graphic story out called EMBRYO BOY.
There’s a launch party and show at Cide Skateboard Shop Gallery – 88 Lower Marsh, Waterloo, London, SE1 7AB – on Wednesday 1st March 7.00pm – 9.00pm
Posted by DRY on Wednesday, February 22, 2006
U ROCK
Dry has an advert on pixel marketing site FilmLinks.tv – look out for ‘U ROCK’.
Posted by DRY on Friday, February 17, 2006
NEW LOOK
Dry site gets a new look and update. Browse through squares to see examples of work and other goods…
Posted by DRY on Tuesday, February 14, 2006
BEHOLD A WAGTAIL AT WHITE STUFF
Dry has been invited to create all new seasonal and denim packaging for White Stuff based on their trends for Spring/Summer 2006 and going forward. Our graphics and detailing were based on 19th Century Tinkers and Tailors, whilst the denim packaging embraced the spectacle that is circus – it’s skills and thrills, oddities and superstitions.
Posted by DRY on Thursday, February 2, 2006
MOLUV
Thanks to Michael at MOLUV for the link in the Blurb section.
Posted by DRY on Friday, October 21, 2005
Linked up
Big thanks to Jason Arber over at Pixelsurgeon for the link in their Daily News.
Thanks also to Brian at Spoono for the link in the Grapevine, and to the people at WTF7.
Posted by DRY on Friday, September 9, 2005
